Illustration, not a product photo.
Valentino
Donna Born in Roma
Valentino Donna Born in Roma is an eau de parfum in the warm floral family. Jasmine and blackcurrant over a smooth vanilla-woody base, in Valentino's studded Rockstud bottle. Puck, citing Circana, ranked the Valentino Donna franchise No. 2 among US women's fragrances. Best for: someone who wants a modern, sweet floral that still feels grown-up. Price: From $180 (3.4 oz, Ulta Beauty, checked Oct 28, 2026).
From $180 (3.4 oz, Ulta Beauty, checked Oct 28, 2026)
Quick facts
| Brand | Valentino |
|---|---|
| Concentration | Eau de Parfum |
| Scent family | Warm floral |
| Key notes | blackcurrant, jasmine grandiflorum, bourbon vanilla, cashmeran (Sephora product page) |
| Launch year | Not confirmed by our sources |
| Best for | Someone who wants a modern, sweet floral that still feels grown-up. |
Why it became so popular
- Puck, citing Circana, ranked the Valentino Donna franchise No. 2 among US women's fragrances. (Puck, Feb 2025 (citing Circana sales data))
- Valentino was one of the top five prestige fragrance brands in the US in 2024, according to Circana via GCI Magazine. (GCI Magazine, 2025 (citing Circana))
Celebrity connection

Photos show the person at public events. They are not an endorsement of Girls Fragrances or any retailer.
Where to buy Valentino Donna Born in Roma
From $180 (3.4 oz, Ulta Beauty, checked Oct 28, 2026). We only show prices we saw on the retailer's page on Oct 28, 2026. Where we couldn't confirm a price, we say "See current price".
| Retailer | What we saw | Link |
|---|---|---|
| Sephora | sizes priced $37–$180 (checked Oct 28, 2026) | Shop at Sephora |
| Ulta Beauty | $180 for 3.4 oz (checked Oct 28, 2026) | Shop at Ulta Beauty |
| Amazon | Prices and sellers vary. Check Amazon for the current price, and buy from a listing sold by Amazon or the brand. | Search on Amazon (Paid link) |
As an Amazon Associate I earn from qualifying purchases.
Frequently asked questions
What does Valentino Donna Born in Roma smell like?
Jasmine and blackcurrant over a smooth vanilla-woody base, in Valentino's studded Rockstud bottle. Key notes listed by the brand or retailer: blackcurrant, jasmine grandiflorum, bourbon vanilla, cashmeran.
How much does Valentino Donna Born in Roma cost?
From $180 (3.4 oz, Ulta Beauty, checked Oct 28, 2026). Retailer prices change, so check the store before you buy.
Which celebrities are linked to Valentino Donna Born in Roma?
Model Adut Akech starred in the Born in Roma Donna launch campaign.
Where can I buy Valentino Donna Born in Roma?
We checked these retailers: Sephora, Ulta Beauty. Links were checked on Oct 28, 2026.
Sources
- Puck, Feb 2025 (citing Circana sales data)
- GCI Magazine, 2025 (citing Circana)
- Cosmetics Business, Valentino Born in Roma campaign
- Teen Vogue, Adut Akech and Anwar Hadid for Valentino
- Notes: Sephora product page
- Prices: the retailer pages linked above, checked Oct 28, 2026
Last reviewed: · Prices checked Oct 28, 2026