Celebrity perfume favorites

In short: Natalie Portman fronts Miss Dior, Margot Robbie fronts CHANEL N°5, Dua Lipa fronts YSL Libre, Rihanna fronts Dior J'adore and Zendaya fronts Prada Paradoxe. Ariana Grande, Billie Eilish and Sabrina Carpenter sell their own best-selling lines. Every link below is labeled and sourced.

How we label links. Campaign face / ambassador means the brand hired them to represent the scent. Her own fragrance line means the scent is sold under her name. Famous quote means she said it herself, and we cite where. We don't repeat rumors or unsourced 'favorite perfume' lists.

Some links are affiliate links: if you buy through them we may earn a commission, at no extra cost to you. Prices were checked on the date shown and can change. As an Amazon Associate I earn from qualifying purchases. How we make money.

Campaign faces and ambassadors

Karlie Kloss
Campaign face / ambassadorKarlie Kloss→ Carolina Herrera Good GirlKarlie Kloss was the face of Good Girl's launch campaign.Source: Carolina Herrera, 'Good Girl Chapter 3: The Face'; Wikipedia, Good Girl (fragrance)Pictured: Photo taken (by me) of Karlie Kloss Photo: Heather-L-Photo, CC0, via Wikimedia Commons (cropped).
Adut Akech
Campaign face / ambassadorAdut Akech→ Valentino Donna Born in RomaModel Adut Akech starred in the Born in Roma Donna launch campaign.Source: Cosmetics Business, Valentino Born in Roma campaign; Teen Vogue, Adut Akech and Anwar Hadid for ValentinoPictured: Australian model Adut Akech walking for Italian designer Roberto Cavalli's F/W 2022 show. Photo: Christopher Macsurak, CC BY 2.0, via Wikimedia Commons (cropped).
Natalie Portman
Campaign face / ambassadorNatalie Portman→ Dior Miss Dior Eau de ParfumNatalie Portman has been the face of Miss Dior since 2011.Source: TIME, Natalie Portman for Dior (2011); WWD, Natalie Portman on Miss Dior's latest launchPictured: Natalie Portman at the 2026 Sundance Film Festival Photo: Colleen Sturtevant, CC BY 4.0, via Wikimedia Commons (cropped).
Keira Knightley
Campaign face / ambassadorKeira Knightley→ CHANEL Coco MademoiselleKeira Knightley became the face of Coco Mademoiselle in 2007, replacing Kate Moss.Source: British Vogue, Keira Knightley replaces Kate Moss as the face of Coco MademoisellePictured: Keira Knightley discussing her career at a British Film and Television Academy event in New York, 2015. Photo: The Standard, CC BY-SA 3.0, via Wikimedia Commons (cropped).
Margot Robbie
Campaign face / ambassadorMargot Robbie→ CHANEL N°5Margot Robbie became the face of CHANEL N°5 in 2024.Source: CHANEL, Margot Robbie and N°5; CosmeticsDesign Europe, Oct 14, 2024Pictured: Margot Robbie at the Paris premiere of "Wuthering Heights" at Le Grand Rex Photo: Ondine Goat, CC0, via Wikimedia Commons (cropped).
Dua Lipa
Campaign face / ambassadorDua Lipa→ Yves Saint Laurent LibreDua Lipa has been the face of YSL Libre since 2019.Source: Vogue, Dua Lipa is the face of YSL Libre; WWD, Dua Lipa fronts new YSL Libre filmPictured: Singer Dua Lipa as a guest at the premiere of Rosebush Pruning at the 2026 Berlin International Film Festival Photo: Harald Krichel, CC BY-SA 4.0, via Wikimedia Commons (cropped).
Julia Roberts
Campaign face / ambassadorJulia Roberts→ Lancôme La Vie Est BelleJulia Roberts is the long-time face of La Vie Est Belle.Source: Lancôme via PR Newswire, 2018; WWD, 'Long Live La Vie Est Belle, Lancôme's Blockbuster Fragrance From 2012'Pictured: Julia Roberts at the 2025 82nd Venice Film Festival Photo: Colleen Sturtevant, CC BY-SA 4.0, via Wikimedia Commons (cropped).
Zendaya
Campaign face / ambassadorZendaya→ Lancôme IdôleZendaya was the face of Idôle when it launched in 2019.Source: Lancôme via PR Newswire, Jul 2, 2019Pictured: Zendaya at the NYC Premiere of "The Odyssey" - July 14, 2026 Photo: PhilipRomano, CC BY-SA 4.0, via Wikimedia Commons (cropped).
Charlize Theron
Campaign face / ambassadorCharlize Theron→ Dior J'adoreCharlize Theron was the face of J'adore from 2004 until 2024.Source: WWD, Charlize Theron: Dior's newest darlingPictured: Charlize Theron at the NYC Premiere of "The Odyssey" - July 14, 2026 Photo: PhilipRomano, CC BY-SA 4.0, via Wikimedia Commons (cropped).
Rihanna
Campaign face / ambassadorRihanna→ Dior J'adoreRihanna became the face of J'adore in 2024.Source: LVMH, Rihanna becomes new muse of Dior J'adorePictured: Rihanna at Ocean's 8 premiere Photo: Sassy, CC BY 3.0, via Wikimedia Commons (cropped).
Emma Watson
Campaign face / ambassadorEmma Watson→ Prada ParadoxeEmma Watson was the first face of Paradoxe in 2022.Source: Prada via PR Newswire, 2022Pictured: Emma Watson at the Cannes Film Festival 2013. Photo: Georges Biard, CC BY-SA 3.0, via Wikimedia Commons (cropped).
Zendaya
Campaign face / ambassadorZendaya→ Prada ParadoxeZendaya was named global ambassador for Prada Paradoxe in July 2026. She said Paradoxe was 'already one of my favourite fragrances, which I wore long before I was approached.'Source: FashionNetwork, Jul 29, 2026Pictured: Zendaya at the NYC Premiere of "The Odyssey" - July 14, 2026 Photo: PhilipRomano, CC BY-SA 4.0, via Wikimedia Commons (cropped).
Kaia Gerber
Campaign face / ambassadorKaia Gerber→ Marc Jacobs DaisyKaia Gerber became the face of Daisy in 2017.Source: E! News, Kaia Gerber is the new face of Daisy; WWD, Marc Jacobs on 10 years of DaisyPictured: Kaia Gerber Photo: Jay Dixit, CC BY-SA 4.0, via Wikimedia Commons (cropped).

Celebrities with their own fragrance line

Ariana Grande
Her own fragrance lineAriana Grande→ Ariana Grande CloudCloud is from Ariana Grande's own fragrance line.Source: WWD, Ariana Grande rolls out Cloud (2018); Sephora, Cloud product pagePictured: Ariana Grande during an interview to promote Wicked (2024) Photo: Barbie Simons, CC BY 3.0, via Wikimedia Commons (cropped).
Billie Eilish
Her own fragrance lineBillie Eilish→ Billie Eilish Eilish Eau de ParfumEilish is Billie Eilish's own fragrance brand.Source: Sephora, Eilish Eau de Parfum product pagePictured: Billie Eilish - The O2 - Monday 14th July 2025 Photo: Raph_PH, CC BY 4.0, via Wikimedia Commons (cropped).
Sabrina Carpenter
Her own fragrance lineSabrina Carpenter→ Sabrina Carpenter Sweet ToothSweet Tooth is from Sabrina Carpenter's own fragrance line.Source: Scent Beauty via PR Newswire, Sweet Tooth's Ulta debut; Glossy, Jan 7, 2026Pictured: Sabrina Carpenter at the O2 Arena in March 2025 Photo: Raph_PH, CC BY 2.0, via Wikimedia Commons (cropped).

Famous quotes

Marilyn Monroe
Famous quoteMarilyn Monroe→ CHANEL N°5Marilyn Monroe famously said in 1952 that she wore 'Chanel No. 5' to bed.Source: CHANEL, the 1950s; TIME, 'Something for the Boys' (1952)Pictured: Photo of actress in a late 1953 issue of Modern Screen. A search revealed that this was taken for 1954 film River of No Return. Photo: Bert Parry, Public domain, via Wikimedia Commons (cropped).

Founders and creators (not celebrity endorsements)

Frequently asked questions

Which celebrity is the face of Miss Dior?
Natalie Portman has been the face of Miss Dior since 2011.
Who is the face of Chanel No. 5?
Margot Robbie became the face of CHANEL N°5 in 2024. Marilyn Monroe famously said in 1952 that she wore it to bed.
What perfume does Zendaya wear?
Zendaya was named global ambassador for Prada Paradoxe in July 2026 and said it was already one of her favorite fragrances. She was also the face of Lancôme Idôle at its 2019 launch.
Do these celebrities endorse Girls Fragrances?
No. We report public, sourced relationships between celebrities and fragrance brands. The photos come from Wikimedia Commons under open licenses and do not imply any endorsement of this site or of any retailer.

Photos show each person at public events and are used under Creative Commons or public-domain terms. See image credits. No endorsement is implied.

Last reviewed: · Prices checked Oct 28, 2026