Celebrity scents

Marilyn Monroe's Perfume: Chanel No. 5

One sentence in 1952 turned a 1921 perfume into a pop-culture legend.

By the Girls Fragrances editors · Published · Updated

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Quick answer: Marilyn Monroe wore CHANEL N°5. In 1952 she famously said that what she wore to bed was 'Chanel No. 5' Source. Today Margot Robbie is the face of N°5, since 2024 Source.

Marilyn Monroe in a portrait photo from around 1953, who famously wore CHANEL N°5 perfume
Marilyn Monroe, around 1953. Photo: Bert Parry, Public domain, via Wikimedia Commons.

The famous quote

When asked what she wore to bed, Marilyn Monroe answered: Chanel No. 5. Chanel tells the story on its own history pages Source, with more from TIME's 1952 archive Source. It's one of the most quoted lines in perfume history, and it helped make N°5 a pop-culture legend.

What Chanel N°5 smells like

The classic powdery aldehydic floral: sparkling, soapy-clean and rich with jasmine and rose. Created in 1921, it's one of the most famous perfumes ever made Source. If you're used to modern sweet perfumes, try a sample first: aldehydes give it a powdery, soapy sparkle that some people love and others find old-fashioned.

N°5 today

Margot Robbie became the face of N°5 in 2024 Source, and her campaign film with Jacob Elordi brought it to a new generation Source. On Oct 28, 2026, Ulta showed the Eau de Parfum at $158 for 1.7 oz, with a 4.2 out of 5 rating from 171 reviews. It's No. 4 on our Top 10 celebrity fragrances.

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Frequently asked questions

What perfume did Marilyn Monroe wear?
Chanel No. 5. In 1952 she famously said it was what she wore to bed.
Is Chanel No. 5 still sold?
Yes. Ulta listed the Eau de Parfum at $158 for 1.7 oz when we checked on Oct 28, 2026.
Who is the face of Chanel No. 5 now?
Margot Robbie, since 2024.
What does Chanel No. 5 smell like?
The classic powdery aldehydic floral: sparkling, soapy-clean and rich with jasmine and rose.

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